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A2L's Latest Published Articles

Last Day to Vote: Best of Legal Times 2016

by Ken LopezFounder/CEOA2L Consulting Read more

[Free Download] Trial Lawyer’s Guide to Jury Consulting & Mock Trials

by Ken LopezFounder/CEOA2L Consulting Today, we are publishing our latest free book -- A Trial Lawyer's Guide to Jury Consulting and Mock Trials. This free 328-page book is based on the idea that even after some decades in which jury consulting has grown and established itself as a business, many...Read more

Business Development – The A2L Way

by Ken LopezFounder/CEOA2L Consulting I have always been deeply involved in and passionate about business development. It was this passion that made it possible for me to build A2L from the ground up in the early 1990s. Building a company from nothing is no easy task. I often share...Read more

[Free E-Book] The Value of Litigation Consulting 2nd Edition

by Ken LopezFounder/CEOA2L Consulting As trials become more and more complex – just think of the intellectual property cases worth billions of dollars that have rooted the attention of Silicon Valley and the world – litigation consulting has become more and more important. There may be fewer jury...Read more

6 Ways to Become a Better Storyteller

by Alex BrownDirector of OperationsA2L Consulting As we have mentioned before in this blog, the art of storytelling is a crucial skill for a trial lawyer. From the very beginning of a trial, many jurors will envision the facts of the case in the form of a story. Our brains are wired to tell...Read more