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A2L's Latest Published Articles

5 Ways to Maximize Persuasion During Opening Statements - Part 3

  by Ryan H. Flax, Esq.Managing Director, Litigation ConsultingA2L Consulting In our two previous posts, we discussed two important roles that an opening statement can play: making you and your client appealing to the jurors, and telling a convincing story. Here are two other key functions for...Read more

5 Ways to Maximize Persuasion During Opening Statements - Part 2

  by Ryan H. Flax, Esq.Founder/CEOA2L Consulting In our most recent post, we discussed how important it is to use an opening statement to make jurors like you as a person and thus embrace your client’s case. Another key theme of opening statements is storytelling. Everyone is always advising...Read more

5 Ways to Maximize Persuasion During Opening Statements - Part 1

 ...Read more

7 Lessons of Design That are Universal (in Trial Graphics or Anywhere)

  by Ken LopezFounder/CEOA2L Consulting I love great design. While it is becoming somewhat more common than it used to be, it’s still rare – and it’s even rarer in the courtroom.   To be clear, my definition of great design includes everything from an interface like what one sees in a...Read more

Boston Bomber Death Penalty - Mitigating vs. Aggravating Factors

  by Laurie R. Kuslansky, Ph.D.Managing Director, Jury & Trial ConsultingA2L Consulting It must be so hard to defend someone as unpopular as Dzhokhar Tsarnaev and plead for his life, while he does everything to make it harder.  How does one lessen his involvement when he carried out...Read more