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12 Tips for Choosing a Jury Consultant

Kenneth J. Lopez, J.D.
By: Kenneth J. Lopez, J.D.

Trial Consultants, Jury Consulting, Litigation Consulting, Trial Consulting, Juries, Jury Consultants

When it comes to selecting a jury consultant, it’s important to choose the right one. The right consultant can make all the difference in your case, helping you to select a jury that is more likely to be favorable to your side. However, choosing a jury consultant can be a daunting task. With so many options available, it can be difficult to know what to look for. Here are 12 tips to help you select the best jury consultant for your case.

1. Look for experience

One of the most important things to look for in a jury consultant is experience. You want to work with a consultant who has a proven track record of success. Look for a consultant who has worked on cases similar to yours, and who has a deep understanding of the jury selection process. An experienced jury consultant will have the knowledge and skills to effectively analyze potential jurors and help you build a strong case.

2. Consider their methodology

Different jury consultants use different methodologies to select juries. Some consultants rely on surveys and questionnaires, while others use focus groups and mock trials. Consider which methodology is best suited to your case, and choose a consultant who has experience using that methodology. A consultant who is skilled in using various methods can provide valuable insights into the potential biases and attitudes of potential jurors.

3. Check their qualifications

Make sure that the jury consultant you choose is qualified to do the job. Look for a consultant who has a degree in psychology, sociology, or another relevant field. Additionally, look for a consultant who is licensed and certified. Qualifications demonstrate that the consultant has undergone proper training and has the necessary expertise to assist you in jury selection.

4. Look for a good communicator

Effective communication is key when working with a jury consultant. Look for a consultant who is easy to communicate with, and who takes the time to listen to your concerns and answer your questions. A good communicator will keep you informed throughout the process, ensuring that you understand the strategies and recommendations being made.

5. Ask for references

Before choosing a jury consultant, ask for references. Talk to past clients and ask about their experiences working with the consultant. Were they satisfied with the consultant’s services? Did the consultant help them to achieve a favorable outcome in their case? References provide valuable insights into the consultant's track record and the level of satisfaction their clients have had.

6. Consider their location

While proximity is not always important, it can be helpful to choose a consultant who is located close to your case. This can make it easier to meet with the consultant in person, and can help to ensure that the consultant is familiar with the local jury pool. A consultant who is familiar with the local community may have valuable insights into the attitudes and biases that may exist within the potential jurors.

7. Look for a consultant who is familiar with your case type

Different cases require different approaches to jury selection. Look for a consultant who is familiar with your case type, whether it’s a criminal case, a civil case, or a personal injury case. Each case type may have unique challenges and considerations, and a consultant who has experience in your specific area of law will be better equipped to assist you.

8. Check their availability

Make sure that the jury consultant you choose is available to work on your case. Some consultants may be booked up for months in advance, so it’s important to plan ahead. You want to ensure that the consultant has enough time to dedicate to your case and provide you with the attention and support you need.

9. Consider their fees

Jury consulting can be expensive, so it’s important to consider the consultant’s fees before making a decision. Look for a consultant who offers transparent pricing and who is upfront about their fees. It is important to have a clear understanding of the costs involved and to ensure that it aligns with your budget.

10. Look for a consultant who is unbiased

It’s important to choose a consultant who is unbiased and who will provide an objective analysis of the jury pool. Avoid consultants who have a reputation for being biased or who have a vested interest in the outcome of the case. An unbiased consultant will help you make informed decisions based on the characteristics and behaviors of potential jurors, without any personal agenda.

11. Consider their technology

Technology can be a powerful tool in jury selection. Look for a consultant who uses cutting-edge technology to help identify and analyze potential jurors. Technology can provide valuable insights and data that can inform your jury selection strategies and help you build a stronger case.

12. Trust your instincts

Ultimately, the most important factor in choosing a jury consultant is your gut instinct. Choose a consultant with whom you feel comfortable, and who you believe can help you achieve a favorable outcome in your case. Trusting your instincts can help you build a strong working relationship with the consultant and ensure effective collaboration throughout your trial.

In conclusion, selecting the best jury consultant is a critical step in any trial. By following these 12 tips, you can find the best for you.

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